The Ace

I recently spent the night at The Ace in New York City.


Oh my God, is it possible to be inlove with a Hotel?
It was a warm, smart, simply luxurious, kind of rock and roll place to rest my head.
KEXP's CMJ showcase was also happening in the lobby while I was there, which made it even better.
The shampoo was perfect, the soap was perfect, the exposed closet and hidden minibar were perfect.
An Opening Ceremony and Stumptown Coffee (which is the best coffee in America as far as I'm concerned) were on the premise as well.



I want to be the Eloise of the Ace.

Subsequently I also collected all possible collateral to be found in the room.
Highlights include: blank staff paper to record the song you dreamt of during the night, envelopes with non-traditional side flap closure and finally, small note pad with engraved branding.

Sabor!

Absolutely love the work of Buenos Aires design studio Avant.



About Avant:
"avant™ is a multidisciplinary design studio based in Buenos Aires.

A space committed to the praxis of Graphic Design and its connection with consumers.
A focus on typographic exploration, the generation of stimulating images and a comprehensive search of high-quality resolutions -both material and virtual- are procedures that allow us to aesthetically distinguish the unique of each client, to achieve live, inspiring and original products."



Particularly enjoy this proposed design for a Latin Deli store in 2007.

and the heartbreakers

Interesting system of branding through text and texture applied to various web platforms for Tom Petty and the Heartbreakers.